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Free OTA Commission Calculator

Estimate OTA commission cost in INR using your own revenue, channel mix, and current effective commission rates.

Configure Your Property

30 Rooms
65%

Booking Distribution (% split)

Set percentage of bookings coming from each platform. Direct is auto-calculated.

Booking.com (20% fee)20%
MMT / Goibibo (15% fee)15%
Airbnb (15% fee)15%
Agoda (18% fee)15%
Expedia (20% fee)10%
Direct Channels (0% fee)
25%

Annual Profit Leakage

Estimated Annual Revenue₹4,62,63,750
Annual OTA Commission Loss₹61,06,815
With 30% Shift to Direct₹18,32,045Recovered annual profit
With 50% Shift to Direct₹30,53,408Recovered annual profit
City Benchmark Reference (OTA share)
Goa74%
Jaipur69%
Dubai66%
Mumbai58%
Delhi60%
Udaipur72%
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Understanding the Real Cost of OTA Dependency in India

MakeMyTrip, Goibibo, Booking.com, Agoda, Airbnb, and other OTAs can create valuable discovery while adding distribution cost. Measure the effective cost from current contracts and settlement statements, then compare it with completed-stay contribution—not headline commission alone.

How the Commission Loss is Calculated

The core estimate is: Annual Revenue × (OTA Share % / 100) × Effective Commission %. The output is [Estimated] and excludes any cost you do not enter, such as promotion funding, sponsored placement, payment charges, GST treatment, cancellations, refunds, loyalty discounts, or direct-channel acquisition cost.

The 3-Step Strategy to Shift Bookings Directly

  1. Optimize Local Search: Ensure your Google Maps and Google Business Profile listing matches search phrases like 'best resorts near me' to capture organic inquiries.
  2. Implement Best-Rate Guarantees: Guarantee direct booking guests receive the absolute best rate alongside exclusive perks like free early check-in or dining credits.
  3. Automate Guest Re-engagement: Utilize custom WhatsApp marketing sequences to re-engage past visitors directly, bypassing OTAs completely for repeat stays.

Frequently Asked Questions — OTA Commission Audits

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Compare OTA cost with a property-specific direct-booking plan

Review your current MakeMyTrip, Goibibo, and other channel statements alongside direct acquisition costs, GST treatment, cancellations, and completed-stay contribution.

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